On World Environment Day, the Ministry of Environment and Orange Jordan implemented a field voluntary initiative aimed at promoting environmental awareness, establishing community-led habits to maintain cleaner public spaces, and reduce vehicle littering as part of their joint environmental and social responsibility and efforts to establish sustainable practices.
The initiative was executed under the umbrella of the “Engage for Change” program, which facilitates the participation of Orange Group employees across the Middle East and Africa region in sustainable community service. Under the campaign, waste bags were distributed to drivers and citizens at intersections and traffic lights, while applying the highest safety standards and preventive measures to ensure that volunteer activities are carried out in a safe environment.
The Ministry of Environment stressed the importance of collaboration between the public and private sectors in supporting national efforts to protect the environment and foster community awareness of environmental issues, noting that adopting positive behaviors in daily life contributes to maintaining immaculate public facilities and reducing pollution.
For its part, Orange Jordan affirmed its continued commitment to environmental sustainability and social responsibility by implementing initiatives and programs that contribute to creating a positive and sustainable impact on society. The company said: “We believe that protecting the environment is a shared responsibility that requires intensive efforts by various institutions and individuals. Through our voluntary initiatives, we seek to accelerate environmental awareness and encourage responsible behaviors that contribute to building a more sustainable future.”
The company added that the initiative aligns with the goals of World Environment Day, led by the United Nations Environment Programme, which aims to inspire unified actions and protect the planet. It also emphasized its dedication to its ongoing environmental campaigns, such as forest cleaning, tree planting, and carbon footprint reduction plans, reflecting its corporate approach to fostering sustainability and protecting the environment.
Furthermore, this initiative serves as an exemplary model for effective cooperation between various sectors to spread environmental culture and improve community participation in protecting natural resources and maintaining environmental cleanliness.
To learn more, please visit our website: www.orange.jo